American Express Meetings & Events has unveiled an enhanced version of its Meetings Insights platform, including new dashboards and ¡°customisable¡± insights for clients.

The business intelligence tool is designed to give organisations a ¡°comprehensive view¡± of their meeting data, and the latest upgrade includes dashboards and reports which are organised into five themes: spend and savings, programme, supplier, travel and meetings, and benchmarking.

Noelia Herranz, vice president of global strategy and business enablement at American Express Meetings & Events, explained: ¡°Our enhanced Meetings Insights platform sets clients up for success by giving them greater visibility into what¡¯s happening within their strategic meetings programme.?

¡°Equipped with easy access to in-depth and tailored analyses, clients can confidently make fast, data-driven decisions that maximise savings and meetings programme ROI (return on investment).¡±?

Other enhancements to Meetings Insights include ¡°real-time¡± data updates through an API integration, self-service capabilities and customisable programme analysis, which allows clients the ability to carry out ¡°granular data drill-down¡± on its meetings and events.

The platform also uses American Express Meetings & Events¡¯ aggregated client data and industry sources to identify the latest trends and benchmark performance against industry peers and companies with similar profiles.?